SONELA Beauty, a brand rooted in Ayurveda and Adaptogenic herbs, needed a strong digital presence to connect with its audience, educate customers on its unique formulations, and drive online sales. The brand sought a comprehensive social media and digital marketing strategy to position itself as a premium, wellness-driven beauty brand.
Our Approach
We developed a tailored digital marketing strategy designed to amplify SONELA Beauty’s message and convert followers into loyal customers.
📌 Social Media Strategy: We crafted a content roadmap focused on brand storytelling, product education, and audience engagement, positioning SONELA as an authority in herbal skincare and holistic beauty.
📌 Social Media Management: Our team handled content creation, and community engagement, ensuring a consistent and cohesive brand voice across Instagram, TikTok, and Facebook.
📌 Paid Ads: We developed and executed a targeted paid advertising strategy on Meta (Facebook & Instagram) and Google, optimizing for brand awareness, website traffic, and conversions.
📌 Email Campaigns Using Klaviyo: We implemented strategic email campaigns designed to nurture leads and drive conversions. From educational skincare newsletters to seasonal promotions and exclusive product drops, each campaign was crafted to increase engagement and boost repeat purchases.